Instagram this week announced a new feature to make our DMs less junk when someone likes our SStory. This is the Private Story Likes, a dedicated button to appreciate someone’s SStory without sending a DM.
This seemed essential, as sending alike (heart symbol) for someone’s SStory now will send a message of such in their DMs. This could get worse if numerous people are responding in the same way. And all the likes can be viewed later in a dedicated Story’s view sheet.
Story Likes in Instagram
Aside from regular posts, Instagram’s one-day spanned stories are a good way of engaging with followers. After focusing enough on Reels, Instagram is now turning to Stories, with a new feature unveiled today as Private Story Likes .
As revealed by the platform’s CEO Adam Mosseri, there’s a new heart button set in between the “send message” text box and little aircraft icon of an Instagram story, which, if tapped, sends alike to the author of it. But unlike the previous versions, the sent-like won’t be going into the DMs of that author, making it less cluttered.
❤️ Private Story Likes ❤️ Starting to roll out today, you can now send some love by liking people’s stories without sending a DM. Likes on stories are private and do not have counts. Rather, they appear as hearts next to people’s handles in your Stories view sheet. ???????? pic.twitter.com/l56Rmzgnnw — Adam Mosseri (@mosseri) February 14, 2022
