As expected, Instagram is launching its own subscription model for verified badges to eligible individuals – under the “ Meta Verified ” program.

A Subscription for Verification

Following the rumors that Meta is testing a Twitter Blue-style verification program for general users, Instagram is seen launching this scheme for some users today. As noted by Matt Navarra, Instagram’s paid scheme is called Meta Verified – and, hopefully, be implemented across its apps.

Instagram is launching its own PAID Twitter Blue-style subscription! ‘Meta Verified’ membership perks: – Verified badge ✅ – Impersonation monitoring – Customer support – Prioritisation in comments – Recommendations in IG Explore page + Reels – Exclusive stickers for IG stories pic.twitter.com/N1Naf3Hro2 — Matt Navarra (@MattNavarra) February 19, 2023